Dealers United describes itself as “the Facebook and Instagram advertising solution for the automotive industry.”
Now, Facebook has recognized Dealers United with an official Marketing Partner badge. Dealers United chief executive officer Pete Petersen said in a news release the badge “validates everything our team has been working toward.”
The Marketing Partner program works to connect clients seeking Facebook expertise with companies known for “excellence on the platform,” according to Dealers United.
To become a partner, companies must be “painstakingly vetted,” Dealers United said.
Companies are evaluated on their capability, expertise and record of success for at least one of six specialties, including ad technology and measurement.
They must also meet additional criteria in areas such as ad spend, number of active pages, and qualifying ad placements.
The new badge gives Dealers United exclusive tools, resources and support that the company says can help increase its dealership clients’ success on Facebook. Some of those tools and resources include:
— Dedicated technical support that can help Dealers United solve problems faster, with greater access to Facebook’s internal support team.
— More success story recognition that show additional Dealers United customers’ successes on Facebook Business.
— Product updates that provide Dealers United exclusive insights into the latest Facebook ad products, metrics, and insights, which the company says provides customers with the latest tools and strategies.
— Virtual measurement, growth sprints, and creative trainings that give Dealers United access to internal experts at Facebook, which Dealers United says can help solve specific dealership challenges, improve measurement, and share creative best practices.
Petersen said the badge “ignites our passion for what we know auto dealers are able to do through Facebook.”
“We are excited to grow this partnership and push the boundaries on Facebook for automotive,” he said.
Source : AutoFinanceNews
