Octane Lending CRO Mark Davidson joins PFS speaker faculty

Mark Davidson, co-founder and chief revenue officer of Octane Lending will join the Powersports Finance Summit at 2:30 p.m. on Tuesday, Oct. 26, at the Wynn Las Vegas to discuss how powersports lenders can benefit from enhanced digital retailing and new technology.

Davidson oversees revenue, partnerships and market adoption at Octane Lending, a platform that prequalifies consumers for instant financing on dealer and OEM websites. The company is currently focused on powersports and power equipment.

Davidson co-founded Octane Lending in September 2014, and prior to that, spent most of his career in marketing. He co-founded oDigger and Capture SEO, serving as head of marketing at both companies.

Davidson will join a panel of powersport industry experts to discuss the importance of adopting an omnichannel approach to customer experience, the rise in automotive digital retailing for powersports, and new tools and analytics for the industry.

The Summit will also feature sessions on the powersports finance industry post-pandemic, the nuances of compliance, and strengthening lender and dealer relationships.

More information on the 2021 Powersports Finance Summit is available here. Register for the Summit here.