Under Armour adding to the Steph Curry sneaker lineup, shares jump
Under Armour Inc. is adding a fresh look to the Curry 5 lineup this week, a signal of the excitement surrounding the latest iteration of the sneakers bearing the name of the popular NBA player, Steph Curry. Under Armour introduced the Curry 5 on Pi Day, March 14, priced at $130. Just 314 pairs were available initially, though the shoes were restocked in April, according to Sole Collector. Now the site reports that Curry has been wearing a “Welcome Home” version of the shoe, with the first sighting at Curry’s comeback game earlier this month. That shoe will be released on Friday, also priced at $130. The Curry 5 was sold out on the Under Armour website as of Wednesday afternoon. Previous versions of the shoe were notwell received. Steph Curry and his team, the Golden State Warriors, are currently in pursuit of the league championship. Under Armour shares have jumped 7.5% in Wednesday trading, and are up 40.6% for the year so far. The S&P 500 index is up 2% for 2018 to date.
Source : MTV
